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Friday, January 29, 2010

Adsense Tips and Tricks

With personal and commercial blogs, community websites, and social pages becoming the hot topic of the Internet in the last few years, many people have become more Internet-literate and are always looking for ways to make a few hundreds or even thousands from their websites. This is when Google Adsense comes into play. Google Adsense, unlike Affiliate Programs, is PPC (Pay-Per-Click) and the good thing about it, is you can still earn some bucks without making a sale.

As with any other things in this world, it takes time, effort and dedication before you could earn some decent amount from Google Adsense. And here are some of the tips and tricks to help you with your Google Adsense journey.

Layout

1. Blend your ads to your website layout

This could be considered as one the most important things which is often overlooked. Instead of using predefined colors provided by Google, try changing colors of your ads to match the website layout. For example, if your website uses white background with green text, make sure you use the same colors for your ads.

2. Do not display a border

While you can’t get rid of the border around your ad, you can make it invisible by changing the border color to that of the background. Researches have shown that ads without a visible border generate much higher clicks than those with one.

3. Do not place your ads in normal spots

Internet users have become accustomed to the normal ad spots (eg: a Leaderboard above your header, a Skyscrapper outside the content) and hence, any ads placed in those normal spots will often be ignored.

4. Choose the right ad formats

There are a few ad formats which perform better than others. Some of the recommended ad formats are Wide Skyscrapper, Medium Rectangle and Horizontal Ads Links. However, these ad formats may not necessarily work for everyone, so choose the ones that work for you.

5. Good layout design

Although a good layout design does not necessarily increase your Adsense revenue, it is important for the first impression and also for the professionalism.

Content

5. “Content is the king”

The fact that Google Adsense is contextual advertising implies that the ads being generated are often relevant to the website content. That simply means you will not get any relevant ads if the content does not focus on a certain topic or the content is not text based. For example, if your page does not have any copy/text but an image, it’s unlikely to get relevant ads.

6. Pick a high paying topic

It took me a while to find out that some keywords are being paid more than others. While Google does not tell you how much advertisers are paying for their keywords, it is pretty easy to guess. For example, ads about credit cards, home loans and insurance are being paid more than those ads about free blogging tool, yellow pages, etc. It is also recommended to pick a Niche topic and provide a narrow focus than to pick a general topic.

7. Update your website frequently

Updating your website frequently enables you to get more visitors checking out your website which increases your page impression and the probability of ad clicks.

8. Write quality content

Not everyone possesses a natural talent in writing, and I can say for sure that I don’t. However, if you offer something useful, interesting, and put your heart into writing, your readers will enjoy what you have to say. And they will be coming back for more.

Organization

9. A good organizer is the winner

With Google Adsense, you can organize your ads and have a clear idea about their performance by using Channels. This way, if a particular ad is not performing well, you could always replace it with a difference one. There are quite a few things you could do with Channels and this is just one of them.

10. Monitor your statistics

Checking both your website and Adsense statistics enables you to get better ideas about your audiences. From your website statistics, you can find out which pages are being viewed the most, where most of your traffics come from, what the peak day of the week is, etc. Similarly, Adsense statistics will tell you which ad formats are being clicked the most, how many page impressions you receive, how much you are making each day/week/month, etc. You can then make improvements based on these figures to maximize the performance.

Traffics

11. Link Building

No matter how good your website is and how relevant your Adsense ads are, without a decent amount of traffics, you will only be making a small amount of revenue, if any. It is not easy to achieve a decent amount of traffics, but it is not impossible. Some of the most common ways to gain traffics to your website include Link exchange, Directory listing, participating in online communities and making use of social bookmaking systems.

12. Search Engine Optimization

Search Engine Optimization (SEO) is one of the most successful and recommended methods of gaining traffics to your website and it is more than just a buzz word. Optimizing your websites for search engines increases your website visibility and ranking, which in turn generates significant amounts of targeted and relevant traffics to your website. Combined, search sites reach more than 130 million Americans or approximately 85 percent of all Internet users each month, ranking Search/Navigation among the most popular categories on the Web. (Source: comScore Media Metrix)

Miscellaneous

13. A little maintenance goes a long way

Many people tend to overlook the maintenance part of the website. In this case, rather than sticking to the same ad formats, or the same positioning of the ads, try experiment with different formats and positioning. If they do not work, you could always revert the changes. But if they do, that’s a bonus for you.

14. Do not click on your own ads

Honesty is the best policy. Be honest with yourself, and do not try to increase your Adsense revenue by clicking on your own ads. Google is really strict when it comes to fraud clicking, and before you knew it, your account could be banned and you could be owing some money to the advertisers.

15. When in doubt, ask

If you have some questions in mind, or are unclear about certain stuffs, don’t hesitate to ask the Google Adsense Help Team. Before asking them, though, you could do them a favor by checking out their Frequently Asked Questions and Answers page.

I hope you will find the above tips and tricks useful in improving your website to increase your Adsense revenue. While it is always good to earn some cash from your website, do not let it rule you or your website. And remember that no money is easy money and it takes a considerable amount of time, effort and dedication before one could see a marked improvement in his Adsense revenue.

— Ei Sabai Nyo

Ei Sabai Nyo is a highly motivated, professional and experienced web developer with over 4 years industrial experience in the Internet and web development industry. Ei Sabai has a solid experience in building and working on high traffic and high profile websites such as taste.com.au, homehound.com.au, vogue.com.au, esteelauder.com.au, starmagazine.com.au (no longer online) and woolworthsfresh.com.au (no longer online). Her focus is on developing web applications and building accessible websites on LAMP (Linux, Apache, MySQL and PHP) platform. She possesses a good understanding of business’ needs, users’ expectations and market trends with the ability to transform those requirements into technical solutions. Ei Sabai’s online hideout can be found at http://eisabainyo.net/weblog/

Article Source: http://EzineArticles.com/?expert=Ei_Sabai_Nyo

My Fully Loaded Secret Strategy - Extended Version

Squeeze Every Dollar From Adsense

Once you form a clear picture in your head concerning your online business, you must start to implement your strategy. If you want a virtual empire of Adsense websites, you need to learn how to build them and make them profitable.

If you are thinking about starting a blog, then you want to learn how to make money with that strategy. Actually the best strategy is a combination of both tools. Combining the power of blogs with Adsense enabled sites helps you create a virtual empire quicker.

Since blogs are so easy to set up, the basic strategy is to build A blog as well as a website around your niche. Your blog title and your Adsense page should share the Keywords.

Blogs are very search engine friendly. Blogs are the perfect feeder to your websites. Blogs are interactive feeder sites to your main content sites Blog provide the fresh content that Google’s search engine spiders love.

By feeding fresh content to Google’s spiders, you will increase your exposure to the Search Engines. This is important and Google will reward you by indexing more of your pages. The more pages of your blog that get indexed, the more traffic you get. The more traffic you get, the more exposure to all of your AdSense ads

It’s not just Google that loves new content, all of the major engines do. It is easy to set up Google AdSense ads on your blog. Everything you need to know is right inside of the Google control panel. You can do all of your keyword research for free from Google.

Google Ads should match your website content. Google targets your key words, and the articles on your websites as well as your blog articles should be focused around your keywords. If you don’t concentrate your keywords on your page, Google may serve disconnected information on your page.

Some Adsense ads pay a very modest amount, while others pay a lot. The reason for this slight discrepancy is that advertisers bid against each other for keywords.

If the advertiser’s product or service is very sought after, their ads will cost more. You might want to investigate and invest your time in building sites on subjects and niches that are in demand. You can investigate those products and services that are more profitable and build your websites around those products and services. Once you build your sites based on your research, you will want to test to make sure those keyword ads are appearing on your site.

You can actually test the ads after you post your newest article. Here’s what you do:

* Write your article
* Post your article to your Adsense Page
* Plug in your AdSense code (or refresh the code)
* Click refresh a few times until Google wakes up and modifies the ads on your website.

If the ads are not on the keywords that you want, then adjust your article and your keyword density until you get the types of ads that you are looking for. After each modification, you need to refresh your webpage until the Google Ads reflect your targeted keywords.

Since there can be a huge difference in the type of ads that Google will deliver and considering that some ads pay as much as $5 per click or more, It is worth the extra time to insure that you are getting the highest dollar per click possible.

Your goal is to squeeze as much money as possible from your Adsense websites and your blogs as possible.

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Virginia Sanders is an avid reader and participant in online opportunities. She is past president of OJA (Opportunity Junkie Anonymous). Virginia lives in Sacramento, CA. Mother of twin daughters and “Nana” to a precocious 8-year-old nicknamed Tre’.

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Article Source: http://EzineArticles.com/?expert=Virginia_Sanders

My Fully Loaded Secret Strategy - Extended Version

Google Adsense - How Much Money Can You Really Make With The Google Adsense Program?


I am frequently asked the question how much money can I really make with Google Adsense. This article will discuss the fundamentals of increasing your Google Adsense earnings. Keep reading also to learn where to find the highest paying, most lucrative keywords for your Adsense web pages and web sites.

How much money can I really make with Google Adsense?

This is a question I’m frequently asked and is also a question I see frequently posted on Adsense forums. Before I can answer that I actually need you to answer a few questions first.

How much do you want to make from Google Adsense?

How hard do you want to work on your Google Adsense businesses?

How much time are you will willing to spend on your Adsense websites?

These are a few questions that you must answer first in order to really get an honest answer to your question above.

The fact of the matter is your Google Adsense websites are each their own business. You wouldn’t get anything from an offline business if you invested no time and effort into it. The same principles apply with your Google Adsense web pages.

If you have just started with Google Adsense and you have no earnings after a week don’t be too alarmed. Keep reading articles just like this.

However, if you are still showing no Google Adsense earnings after a month you may need to implement some optimization tips and techniques that you will find on the Adsense support site. Change the text on your ads. Change the link colour on your ads. Change the position of your ads.

Take a moment to analyse your website’s content. Is it interesting? Do you give a reason for visitors to stay at your website for a significant period of time?

As with any business, online and offline, the sky is really the limit with the Adsense program. It’s all up to you. Work smart, work hard and enjoy what you do and you’re halfway there.

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Article Source: http://EzineArticles.com/?expert=Ingrid_Hastings